Sustainability

Conscious beauty rooted in African botanicals and global standards

Joseann is committed to responsible sourcing, fair labour, and minimizing our environmental footprint while championing luxurious experiences.

Responsible sourcing

We partner with cooperatives across East and West Africa to source botanical actives, paying living wages and investing back into local communities.

Eco-conscious packaging

Refillable vessels, recycled glass, and FSC-certified cartons help lower waste across our supply chain while preserving the Joseann aesthetic.

Regenerative initiatives

Through the Joseann Bloom Fund we support reforestation, water stewardship, and girl-focused STEM education programmes in the regions we source from.

How you can participate

  • Return empties to Joseann boutiques for refills or recycling and receive beauty credits.
  • Choose the “sustainable packaging” option at checkout for compact, plastic-free shipping.
  • Join our quarterly sustainability salons to learn and co-create new initiatives.